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Found: 18  Titles

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Essentials of marketing management / Geoff Lancaster and Lester Massingham.
Author
Lancaster, Geoffrey,
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.8 L244E 2018
Location
Songkhla

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Market-based management : strategies for growing customer value and profitability / Roger J. Best.
Author
Best, Roger J.
Published
Boston : Pearson, c2013.
Call Number
658.8 B561M 2013
Location
Songkhla

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Marketing management / Greg W. Marshall, Mark W. Johnston.
Author
Marshall, Greg W.
Published
New York, NY : McGraw-Hill Education, c2019.
Call Number
658.8 M368M 2019
Location
Songkhla

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Permission marketing : an Indian approach / Nimit Gupta.
Author
Gupta, Nimit.
Published
Saarbrucken, Germnay : LAP lambert academic, c2015.
Call Number
658.8 G977P 2015
Location
Songkhla

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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.
Author
Hutt, Michael D.
Published
[Mason, Ohio] : South-Western/Cengage Learning, c2013.
Call Number
658.802 H982B 2013
Location
Songkhla

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Marketing essentials / Carl McDaniel, Charles W. Lamb, Joseph F. Hair, Jr.
Author
McDaniel, Carl.
Published
Australia : South-Western/Cengage Learning, c2012.
Call Number
658.8 M134M 2012
Location
Songkhla

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Marketing plans : a complete guide in pictures / Malcolm McDonald and Peter Morris.
Author
McDonald, Malcolm.
Published
Chichester, U.K. : Wiley, 2012.
Call Number
658.802 M135M 2012
Location
Songkhla

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Modern marketing research : concepts, methods, and cases / Fred M. Feinberg, Thomas C. Kinnear, James R. Taylor.
Author
Feinberg, Fred M.
Published
Australia : Cengage Learning, c2013.
Call Number
658.83 F299M 2013
Location
Songkhla

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Strategic digital marketing : top digital experts share the formula for tangible returns on your marketing investment / Eric Greenberg and Alexander Kates.
Author
Greenberg, Eric,
Published
New York : McGraw-Hill, c2014.
Call Number
658.872 G798S 2014
Location
Songkhla

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Marketing and sales strategies : their impact on customer retention / Carina Lang.
Author
Lang, Carina.
Published
Saarbrucken, Germnay : AV Akademikerverlag, c2015.
Call Number
658.812 L269M 2015
Location
Songkhla

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Marketing management : an Asian perspective / Philip Kotler ... [et al.].
Published
Harlow : Pearson, c2018.
Call Number
658.8 M345 2018
Location
Songkhla

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International marketing : strategy development and implementation / Carl Arthur Solberg.
Author
Solberg, Carl Arthur.
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.84 S684I 2018
Location
Songkhla

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Marketing management in Asia / Dawn Iacobucci, Randall E.Shannon and Nicholas Grigoriou.
Author
Iacobucci, Dawn.
Published
Singapore : Cengage Learning Asia Pte Ltd, c2015.
Call Number
658.8 I11M 2015
Location
Songkhla

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Strategic marketing cases in emerging markets / Atanu Adhikari, Sanjit Kumar Roy, editors.
Published
Cham, Switzerland : Springer, 2017.
Call Number
658.8 S898 2017
Location
Songkhla

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Customer-oriented marketing strategy : theory and practice / Tevfik Dalgic and Tulay Yeniceri.
Author
Dalgic, Tevfik.
Published
New York : Business Expert, c2013.
Call Number
658.812 D142C 2013
Location
Songkhla

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