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Essentials of marketing management / Geoff Lancaster and Lester Massingham.
Author
Lancaster, Geoffrey,
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.8 L244E 2018
Location
Songkhla
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Essentials of marketing research / William G. Zikmund, Barry J. Babin.
Author
Zikmund, William G.
Published
Australia : South-Western Cengage Learning, c2013.
Call Number
658.83 Z68E 2013
Location
Songkhla
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Essentials of marketing research : putting research into practice / Kenneth E. Clow, Karen E. James.
Author
Clow, Kenneth E.
Published
Thousand Oaks, Calif. : SAGE, c2014.
Call Number
658.83 C648E 2014
Location
Songkhla
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Global marketing / Warren J. Keegan, Mark C. Green.
Author
Keegan, Warren J.
Published
Boston : Pearson, c2013.
Call Number
658.84 K26G 2013
Location
Songkhla
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Market-based management : strategies for growing customer value and profitability / Roger J. Best.
Author
Best, Roger J.
Published
Boston : Pearson, c2013.
Call Number
658.8 B561M 2013
Location
Songkhla
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Marketing management / Greg W. Marshall, Mark W. Johnston.
Author
Marshall, Greg W.
Published
New York, NY : McGraw-Hill Education, c2019.
Call Number
658.8 M368M 2019
Location
Songkhla
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Marketing management / Philip Kotler.
Author
Kotler, Philip.
Published
Upper Saddle River, N.J. : Prentice-Hall, c2003.
Call Number
658.8 K87M 2003
Location
Phatthalung
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Marketing research / Carl McDaniel, Jr., Roger Gates.
Author
McDaniel, Carl D.
Published
Hoboken, NJ : Wiley, c2012.
Call Number
658.83 M134M 2012
Location
Songkhla
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Marketing research : a concise introduction / Bonita Kolb.
Author
Kolb, Bonita M.
Published
Los Angeles : SAGE, c2018.
Call Number
658.83 K81M 2018
Location
Songkhla
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Multicultural marketing management / Kritika Kongsompong.
Author
Kritika Kongsompong.
Published
Bangkok : Sasin Graduate Institute of Business Administration of Chulalongkorn University, 2010.
Call Number
658.8 K92M 2010
Location
Phatthalung
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Permission marketing : an Indian approach / Nimit Gupta.
Author
Gupta, Nimit.
Published
Saarbrucken, Germnay : LAP lambert academic, c2015.
Call Number
658.8 G977P 2015
Location
Songkhla
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Social marketing : why should the Devil have all the best tunes? / Gerard Hastings.
Author
Hastings, Gerard.
Published
Milton Park, Abingdon, Oxon : Routledge, c2007.
Call Number
658.8 H357S 2007
Location
Songkhla
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Strategic social marketing / Jeff French & Ross Gordon.
Author
French, Jeff.
Published
London : SAGE Publications Ltd, c2015.
Call Number
658.8 F874S 2015
Location
Songkhla
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Sustainability marketing : a global perspective / Frank Belz and Ken Peattie .
Author
Belz, Frank-Martin.
Published
Hoboken, N.J. : Wiley, 2012.
Call Number
658.802 B454S 2012
Location
Songkhla
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The marketing plan : how to prepare and implement it / William M. Luther.
Author
Luther, William M.
Published
New York : AMACOM, c2011.
Call Number
658.802 L973M 2011
Location
Songkhla
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