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Advertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer, and Kim Bartel Sheehan.
Author
Kelley, Larry D.,
Published
New York, NY : Routledge, c2015.
Call Number
659.111 K29A 2015
Location
Songkhla
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Events as a strategic marketing tool / Dorothé Gerritsen,Ronald van Olderen ; with the cooperation of Moniek Hover,Jacco van Mierlo, Margo Rooijackers, Thomas van Velthoven.
Author
Gerritsen, Dorothé.
Published
Wallingford, Oxfordshire, UK : CABI, c2014.
Call Number
658.802 G378E 2014
Location
Songkhla
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Stakeholder involvement in social marketing : challenges and approaches to engagement / edited by Kathy Knox, Krzysztof Kubacki, and Sharyn Rundle-Thiele.
Author
Knox, Kathy.
Published
Abingdon, Oxon : Routledge, 2021.
Call Number
658.8 S782 2021
Location
Songkhla
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Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence / by Mike Lewis.
Author
Lewis, Mike,
Published
New York : McGraw-Hill,|cc2013.
Call Number
658.872 L675S 2013
Location
Songkhla
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Country of origin effect : looking back and moving forward / edited by Isaac Cheah, Ian Phau and Gaetano Aiello.
Published
Abingdon, Oxon. : Routledge, 2020.
Call Number
658.848 C855 2020
Location
Songkhla
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Marketing of Olympic sport organisations / Alain Ferrand and Luiggino Torrigiani ; [foreword by Jean-Loup Chappelet].
Author
Ferrand, Alain.
Published
Champaign, IL : Human Kinetics, c2005.
Call Number
338.4379648 F372M 2005
Location
Songkhla
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Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi.
Author
Simchi-Levi, David.
Published
Boston : McGraw-Hill/Irwin, c2008.
Call Number
658.5 S588D 2008
Location
Songkhla
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The sports event management and marketing playbook / Frank Supovitz.
Author
Supovitz, Frank.
Published
Hoboken, New Jersey : John Wiley & Sons, c2005.
Call Number
338.47 S959S 2005
Location
Phatthalung
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Managing international events / W. Gerard Ryan.
Author
Ryan, Gerard W.
Published
Abingdon, Oxon : Routledge, 2021.
Call Number
394.2068 R989M 2021
Location
Songkhla
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The future of business /Carl McDaniel, Lawrence J. Gitman.
Author
McDaniel, Carl.
Published
Australia : South-Western/Cengage Learning, c2008.
Call Number
650 M134F 2008
Location
Songkhla
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Green branding : basics, success factors and instruments for sustainable brand and innovation management / Oliver Errichiello, Arnd Zschiesche.
Author
Errichiello, Oliver.
Published
Wiesbaden, Germany : Springer, 2022.
Call Number
658.827 E72G 2022
Location
Phatthalung
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