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CSR and the willingness to pay of consumers : emprical study with an incentive-compatible research method / Sonja Schneeberger.
Author
Schneeberger, Sonja.
Published
Mauritius : AV Akademiker Verlag 2016.
Call Number
658.408 S358C 2016
Location
Songkhla
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Customer satisfaction and loyalty in retailing : empirical investigation in malaysian hypermarkets / Muhammad Khalilur Rahman.
Author
Rahman, Muhammad Khalilur.
Published
Saarbrucken, Germany : LAP LAMBERT Academic , c2015.
Call Number
658.834 R147C 2015
Location
Songkhla
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Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science / edited by Jishnu Bhattacharyya ... [et al.].
Author
Bhattacharyya, Jishnu.
Published
Baca Raton, FL : Routledge, 2022.
Call Number
658.8 S678 2022
Location
Songkhla
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Success in social marketing : 100 case studies from around the globe / Nancy R. Lee and Philip Kotler.
Author
Lee, Nancy R.
Published
New York, NY : Routledge, 2023.
Call Number
658.8 L479S 2023
Location
Songkhla
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Consumer behaviour : building marketing strategy / Amy Nelson.
Author
Nelson, Amy.
Published
New York, NY : Murphy & Moore, 2022.
Call Number
658.834 N424C 2022
Location
Songkhla
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Customer sense : how the 5 senses influence buying behavior / Aradhna Krishna.
Author
Krishna, Aradhna.
Published
New York : Palgrave Macmillan, c2013.
Call Number
658.8342 K92C 2013
Location
Songkhla
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Evaluating social media marketing : social proof and online buyer behaviour / Katarzyna Sanak-Kosmowska.
Author
Sanak-Kosmowska, Katarzyna.
Published
Abingdon, Oxon : Routledge, 2022.
Call Number
658.872 S197E 2022
Location
Songkhla
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Online consumer behavior : theory and research in social media, advertising, and e-tail / edited by Angeline G. Close.
Published
New York, NY : Routledge, 2017.
Call Number
381.142 O58 2017
Location
Songkhla
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Consumer E-lifestyle, CSR activities, and Loyalty: Study of Spa Consumers in Phuket = รูปแบบการดำเนินชีวิตของผู้บริโภคที่ใช้สื่ออิเล็กทรอนิกส์ กิจกรรมความรับผิดชอบต่อสังคมและสิ่งแวดล้อมขององค์กร และคว...
Author
Wilawan Jansri.
Published
Songkhla : Faculty of Economics and Business Administration, Thaksin University, 2019.
Call Number
658.834 W664C 2019
Location
Songkhla
Phatthalung
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Eating out : social differentiation, consumption and pleasure / Alan Warde and Lydia Martens.
Author
Warde, Alan.
Published
Cambridge : Cambridge University Press, 2000.
Call Number
394.120941 W265E 2000
Location
Songkhla
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Green consumerism : perspectives, sustainability, and behavior / edited by Ruchika Singh Malyan, Punita Duhan.
Published
Canada : Apple Academic Press, 2019.
Call Number
658.802 G795 2019
Location
Songkhla
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Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein.
Author
Thaler, Richard H.,
Published
New Haven : Yale University Press, c2008.
Call Number
330.019 T365N 2008
Location
Songkhla
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Social data analystics : collaboration for the enterprise / Krish Krishnan, Shawn P. Rogers.
Author
Krishnan, Krish.
Published
Waltham MA : Morgan Kaufmann, c2015.
Call Number
658.872 K92S 2015
Location
Phatthalung
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Social networking, consumer behavior and marketing home business : evidences from Klang Valley in Malaysia / Jacquline Tham, S. M. Ferdous Azam, Ali Khatibi.
Author
Tham, Jacquline.
Published
Mauritius : LAP Lambert Academic, 2021.
Call Number
658.8342 T366S 2021
Location
Songkhla
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Socially responsible consumption and marketing in practice : collection of case studies / Jishnu Bhattacharyya ... [et al.], editor.
Author
Bhattacharyya, Jishnu.
Published
Singapore : Springer, 2021.
Call Number
658.8342 S678 2021
Location
Songkhla
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