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Strategic innovation management / Joe Tidd, John Bessant.
Author
Tidd, Joseph,
Published
Hoboken : Wiley, c2014.
Call Number
658.4063 T558S 2014
Location
Songkhla
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Strategic integrated marketing communications / Larry Percy.
Author
Percy, Larry.
Published
Abingdon, Oxon : Routledge, c2014.
Call Number
658.802 P431S 2014
Location
Songkhla
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Events as a strategic marketing tool / Dorothé Gerritsen,Ronald van Olderen ; with the cooperation of Moniek Hover,Jacco van Mierlo, Margo Rooijackers, Thomas van Velthoven.
Author
Gerritsen, Dorothé.
Published
Wallingford, Oxfordshire, UK : CABI, c2014.
Call Number
658.802 G378E 2014
Location
Songkhla
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