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A framework for marketing management / Philip Kotler.
Author
Kotler, Philip.
Published
Upper Saddle River, N.J. : Prentice-Hall, c2001.
Call Number
658.8 K87F 2001
Location
Songkhla
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Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy.
Author
Perreault, William D.
Published
Boston, Massachusetts : Irwin/McGraw-Hill, c1998.
Call Number
658.8 P455A 1998
Location
Phatthalung
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Applied strategic marketing : a step by step approach / Karel Jan Alsem.
Author
Alsem, Karel Jan.
Published
Abingdon, Oxon. : Routledge, 2019.
Call Number
658.802 A461A 2019
Location
Songkhla
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Basic marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.
Author
McCarthy, E. Jerome
Published
Burr Ridge, Ill. : Irwin, c1993.
Call Number
658.8 M123B 1993
Location
Songkhla
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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
Author
Perreault, William D.
Published
Boston : Irwin/McGraw-Hill, c2002.
Call Number
658.8 P455B 2002
Location
Songkhla
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Customer-oriented marketing strategy : theory and practice / Tevfik Dalgic and Tulay Yeniceri.
Author
Dalgic, Tevfik.
Published
New York : Business Expert, c2013.
Call Number
658.812 D142C 2013
Location
Songkhla
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Emotional intelligence and marketing / Catherine Prentice.
Author
Prentice, Catherine.
Published
Singapore : World Scientific, 2019.
Call Number
658.8 P927E 2019
Location
Songkhla
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Engaging brands : a customer-centric approach for superior experiences / Michela Addis.
Author
Addis, Michela.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.812 A324E 2020
Location
Songkhla
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Entrepreneurial marketing : how to devel customer demand / Edwin J. Nijssen.
Author
Nijssen, Edwin J.
Published
Abingdon, Oxon : Routledge, 2022.
Call Number
658.8 N691E 2022
Location
Songkhla
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Entrepreneurship marketing : principles and practice of SME marketing / edited by Sonny Nwankwo and Ayantunji Gbadamosi.
Published
Abingdon, Oxon : Routledge, 2020.
Call Number
658.8 E61 2020
Location
Songkhla
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Essentials of marketing management / Geoff Lancaster and Lester Massingham.
Author
Lancaster, Geoffrey,
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.8 L244E 2018
Location
Songkhla
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Handbook of advances in marketing in an era of disruptions / Jagdish N. Sheth; edited by Atul Parvatiyar, Rajendra Sisodia.
Author
Sheth, Jagdish N.
Published
New Delhi : SAGE, 2019.
Call Number
658.8 S554H 2019
Location
Songkhla
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Handbook of research methods for marketing management / edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle.
Published
Cheltenham, Gloucestershire : Edward Elgar Publishing Limited, [2021].
Call Number
658.8 H236 2021,e-book
Location
Songkhla
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Industrial marketing management / Robert W. Haas.
Author
Haas, Robert W.
Published
Boston, Mass. : Kent, c1982.
Call Number
658.8 H112I 1982
Location
Songkhla
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International marketing : strategy development and implementation / Carl Arthur Solberg.
Author
Solberg, Carl Arthur.
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.84 S684I 2018
Location
Songkhla
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