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Marketing management : a relationship approach / Svend Hollensen.
Author
Hollensen, Svend.
Published
Harlow, England : Pearson, c2015.
Call Number
658.8 H737M 2015
Location
Songkhla
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Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.
Author
Baron, Steve.
Published
London : SAGE, 2010.
Call Number
658.812 B265R 2010
Location
Songkhla
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Relationship marketing in sports / by Andre Buhler, Gerd Nufer.
Author
Buhler, Andre.
Published
Amsterdam : Butterworth-Heinemann, 2010.
Call Number
796.0698 B931R 2010
Location
Songkhla
Phatthalung
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Customer-oriented marketing strategy : theory and practice / Tevfik Dalgic and Tulay Yeniceri.
Author
Dalgic, Tevfik.
Published
New York : Business Expert, c2013.
Call Number
658.812 D142C 2013
Location
Songkhla
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Managing the new customer relationship : strategies to engage the social customer and build lasting value / Ian H. Gordon.
Author
Gordon, Ian.
Published
Mississauga, Ont. : John Wiley & Sons Canada, c2013.
Call Number
658.812 G663M 2013
Location
Songkhla
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