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Managing the new product development process : case and notes / Robert J. Dolan.
Author
Dolan, Robert J.
Published
Reading, Mass. : Addison-Wesley, c1993.
Call Number
658.575 D659M 1993
Location
Songkhla
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Innovation management and new product development / Paul Trott.
Author
Trott, Paul.
Published
Harlow, UK : Pearson, 2017.
Call Number
658.514 T858I 2017
Location
Songkhla
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Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.
Author
Burgelman, Robert A.
Published
Boston : Irwin/McGraw-Hill, 1996.
Call Number
658.514 B954S 1996
Location
Songkhla
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