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A framework for marketing management / Philip Kotler.
Author
Kotler, Philip.
Published
Upper Saddle River, N.J. : Prentice-Hall, c2001.
Call Number
658.8 K87F 2001
Location
Songkhla
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Absolute essentials of digital marketing / Alan Charlesworth.
Author
Charlesworth, Alan,
Published
Abingdon, Oxon : Routledge, 2021.
Call Number
658.872 C477B 2021
Location
Songkhla
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Absolute essentials of strategic marketing / Tony Proctor.
Author
Proctor, Tony.
Published
Abingdon, Oxon : Routledge, 2021.
Call Number
658.83 P964A 2021
Location
Songkhla
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Advanced theory and practice in sport marketing / Eric C. Schwarz and Jason D. Hunter.
Author
Schwarz, Eric C.
Published
New York : Routledge, 2018.
Call Number
796.0688 S411A 2018
Location
Songkhla
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Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy.
Author
Perreault, William D.
Published
Boston, Massachusetts : Irwin/McGraw-Hill, c1998.
Call Number
658.8 P455A 1998
Location
Phatthalung
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Applied strategic marketing : a step by step approach / Karel Jan Alsem.
Author
Alsem, Karel Jan.
Published
Abingdon, Oxon. : Routledge, 2019.
Call Number
658.802 A461A 2019
Location
Songkhla
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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
Author
Perreault, William D.
Published
Boston : Irwin/McGraw-Hill, c2002.
Call Number
658.8 P455B 2002
Location
Songkhla
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Basic marketing research : a decision-making approach / Naresh K. Malhotra, Mark Peterson.
Author
Malhotra, Naresh K.
Published
Upper Saddle River, N.J. : Pearson-Printice Hall, 2006.
Call Number
658.83 M249B 2006
Location
Phatthalung
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Basic marketing research : customer insights and managerial action / Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill, Jr.
Author
Brown, Tom J.
Published
Singapore : Cengage, c2020.
Call Number
658.83 B881B 2020
Location
Songkhla
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Dictionary of marketing / A. Ivanovic, P.H. Collin.
Author
Ivanovic, A.
Published
Middlesex : Peter Collin, 1996.
Call Number
658.8003 I93D 1996
Location
Songkhla
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Digital marketing : a practical approach / Alan Charlesworth.
Author
Charlesworth, Alan,
Published
Abingdon, Oxon : Routledge, Taylor & Francis Group, c 2014.
Call Number
658.872 C477D 2014
Location
Songkhla
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Digital marketing : communicating, selling and connecting / Charles F. Hofacker.
Author
Hofacker, Charles F.
Published
Cheltenham, UK : Edward Elgar, 2018.
Call Number
658.872 H697D 2018
Location
Songkhla
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Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith.
Author
Chaffey, Dave,
Published
London : Routledge, c2017.
Call Number
658.872 C433D 2017
Location
Songkhla
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Digital marketing management and transformation by innovation : how to win in a World of digitalization and create a sustianable business / Philip Kotler, Marc Oliver Opresnik and Kohzoh Takaoka.
Author
Kotler, Philip.
Published
Middletown, DE : Opresnik Management Consulting, 2020.
Call Number
658.872 K87D 2020
Location
Songkhla
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Essentials of marketing management / Geoff Lancaster and Lester Massingham.
Author
Lancaster, Geoffrey,
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.8 L244E 2018
Location
Songkhla
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