Found: 17  TitlesOrder by: Show:   Per Page
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Source Types Book
TitleEssentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Ph.D., Universityof North Carolina, Joseph P. Cannon, Ph.D., Colorado State University, E. Jerome McCarthy...
AuthorPerreault, William D.
PublishedNewYork,NY : McGraw-HillEducation, c2015
Call Number658.8 P455E 2015
LocationSongkhla
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Source Types Book
TitleMarketing : an introduction / Gary Armstrong, Philip Kotlet.
AuthorArmstrong, Gary.
PublishedUpperSaddle : Pearson, c2015
Call Number658.8 A735M 2015
LocationSongkhla
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Source Types Book
TitleMarketing : real people, real choice / Michael R. Solomon, Greg W. Marshall and Elnora W. Stuart.
AuthorSolomon, Michael R.
PublishedHarlowPearsonEducationLimited,, c2015
Call Number658.8002373 S689M 2015
LocationSongkhla
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Source Types Book
TitlePermission marketing : an Indian approach / Nimit Gupta.
AuthorGupta, Nimit.
PublishedSaarbrucken,Germnay : LAPlambertacademic, c2015
Call Number658.8 G977P 2015
LocationSongkhla
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Source Types Book
TitleStrategic social marketing / Jeff French & Ross Gordon.
AuthorFrench, Jeff.
PublishedLondon : SAGEPublicationsLtd, c2015
Call Number658.8 F874S 2015
LocationSongkhla
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Source Types Book
TitleMarketing management : a relationship approach / Svend Hollensen.
AuthorHollensen, Svend.
PublishedHarlow,England : Pearson, c2015
Call Number658.8 H737M 2015
LocationSongkhla
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Source Types Book
TitleMarketing management in Asia / Dawn Iacobucci, Randall E.Shannon and Nicholas Grigoriou.
AuthorIacobucci, Dawn.
PublishedSingapore : CengageLearningAsiaPteLtd, c2015
Call Number658.8 I11M 2015
LocationSongkhla
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Source Types Book
TitleAdvances in national brand and private label marketing : second International Conference, 2015 / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Raj Sethuraman,editors.
AuthorInternational Conference on Research on National Brand and Private Label Marketing
PublishedCham,Switzerland : Springer, c2015
Call Number658.827 I61A 2015
LocationSongkhla
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Source Types Book
TitleSocial media marketing : theories & applications / Stephan Dahl.
AuthorDahl, Stephan.
PublishedThousandOaks : SAGE, c2015
Call Number658.872 D131S 2015
LocationSongkhla
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Source Types Book
TitleConsumer behavior / Leon G. Schiffman, Joseph L. Wisenblit.
AuthorSchiffman, Leon G.
PublishedEssex,England : Pearson, c2015
Call Number658.8342 S333C 2015
LocationSongkhla
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Source Types Book
TitleMarketing and sales strategies : their impact on customer retention / Carina Lang.
AuthorLang, Carina.
PublishedSaarbrucken,Germnay : AVAkademikerverlag, c2015
Call Number658.812 L269M 2015
LocationSongkhla
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Source Types Book
TitleAdvertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A.Belch.
AuthorBelch, George E.
Published[Singapore] : McGraw-HillEducation, c2015
Call Number659.1 B427A 2015
LocationSongkhla
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Source Types Book
TitleAdvertising media planning : a brand management approach / Larry D. Kelley, Donald W. Jugenheimer, and Kim Bartel Sheehan.
AuthorKelley, Larry D.,
PublishedNewYork,NY : Routledge, c2015
Call Number659.111 K29A 2015
LocationSongkhla
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Source Types Book
TitleHandbook of marketing research methodologies for hospitality and tourism / Ronald A. Nykiel.
AuthorNykiel, Ronald A.
PublishedNewYork : Routledge, 2015
Call Number910.688 N995H 2015
LocationSongkhla
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Source Types Book
TitleFood supply chain management and logistics : from farm to fork / Samir Dani.
AuthorDani, Samir.
PublishedLondon : KoganPage, c2015
Call Number338.47664 D183F 2015
LocationSongkhla
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